Woman accessing a website using a braille keyboard

The Importance Alt Text for Website Accessibility and SEO

By thepridhamgroup | September 12, 2023 |
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Imagine a world where certain individuals couldn’t experience the beauty and utility of your website in its full glory. Sounds unfair, doesn’t it? Enter alt text, the unsung hero of web accessibility. Short for “alternative text,” alt text is a description added to images on a webpage, serving as an audio alternative that can be…

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Small Business Website Design

6 Ways A Well-Designed Website Can Boost Your Small Business’ Online Presence

By thepridhamgroup | August 5, 2023 |
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In today’s digital age, having a strong online presence is essential for the success of any small business. One of the primary tools to achieve this is a well-designed website. A carefully crafted website can serve as the cornerstone of your online presence, enabling you to reach a wider audience, establish credibility, and ultimately drive…

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Website Design for Small Business

The Power of Effective Website Design for Small Businesses

By thepridhamgroup | July 21, 2023 |
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In today’s digital age, having a strong online presence is crucial for the success of any small business. And at the heart of that online presence lies a well-designed and user-friendly website. Website design plays a pivotal role in attracting, engaging, and converting visitors into customers. It is not just about aesthetics; it encompasses functionality,…

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Old Rusted Sign indicative of the importance of keeping your website up to date

Don’t Forget About Your Website

By thepridhamgroup | June 23, 2023 |
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In the hustle and bustle of daily operations and meeting targets, businesses often launch their websites and then let them sit idle. What many entrepreneurs and managers don’t realize is that a website isn’t a static ‘launch and forget’ entity. Your website is an interactive space that represents your brand to the digital world, playing…

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I drawing showing the connection between design and seo

The Link Between Website Design and SEO

By thepridhamgroup | June 19, 2023 |
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The Link Between Website Design and SEO In today’s digital landscape, having a well-designed website is crucial for businesses to succeed online. However, it’s not just about aesthetics and user experience. The design of your website also plays a vital role in search engine optimization (SEO). In this blog post, I delve into the connection…

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Shaking Hands

10 Essentials For A Service-Based Business Website

By thepridhamgroup | June 9, 2023 |
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In an increasingly digital age, your service-based business website acts as the public face of your company. It’s often the first point of contact for potential customers, setting the tone for the interaction they’ll have with your business. And here’s the crux of it – your website isn’t just about beautiful design; it’s about function,…

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Website Security

Website Security – Protecting Your Business and Customers

By thepridhamgroup | May 30, 2023 |
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In this digital age, having a strong online presence is essential for any business. However, with the increased reliance on websites and online platforms, the risks associated with cyber threats have also grown exponentially. Ensuring your website security is crucial to safeguarding your business and protecting your customers’ sensitive information. In this blog post, we…

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Women clicking a mouse

Click-Through Rate (CTR) In Organic Search

By thepridhamgroup | May 19, 2023 |
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Click-through rate (CTR) is a crucial metric in digital marketing. A higher CTR indicates that more people are clicking on a webpage, a sign of effective SEO strategies and engaging content. In the context of organic website searches, understanding CTRs can provide insights into user behaviour and help businesses optimize their organic search strategies. In…

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Happy Website User

5 Ways To WOW Your Website Visitors

By thepridhamgroup | May 7, 2022 |
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One of the most important things to remember when it comes to creating a website is the user experience. Your website users want a website that loads quickly, is easy to navigate and has the information they are looking for. Let’s look at the top 5 ways you can WOW your website visitors.   1. A…

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Core Web Vitals

Core Web Vitals and Why They Are Important

By thepridhamgroup | August 12, 2021 |
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Core Web Vitals and Why They Are Important Chances are you’ve never heard of Core Web Vitals, or why it’s important to pay attention to them. If your website was built by a professional agency, you likely don’t need to be concerned, but as a website owner, you should have at least a basic understanding…

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