Mark's Blog
Core Web Vitals and Why They Are Important
Reading Time: 4 minutesCore Web Vitals and Why They Are Important Chances are you’ve never heard of Core Web Vitals, or why it’s important to pay attention to them. If your website was built by a professional agency, you likely don’t need to be concerned, but as a website owner, you should have at least a basic understanding…
Our WordPress Care Plans Just Got Better
Reading Time: 3 minutesOur WordPress Care Plans Just Got Better If you are on one of our WordPress Care Plans, then you already know we look after a lot of stuff for you. Things like: Daily Off-Site Backups WordPress Core Updates WordPress Plugin Updates Depending on your package, you also get: 24/7 Security Protection Malware Protection Enhanced Email…
What Are You Selling?
Reading Time: 2 minutesWhat are you selling? If I asked you this right now and you had to answer right away, I’m betting you’d get it wrong. Well, maybe not wrong, but not exactly right. For instance, if I asked you what Nike sold, you might say sneakers (or running shoes) , or sporting goods, or clothing.…
Our Response to COVID-19
Reading Time: < 1 minuteEveryone, globally, is being affected by what is currently happening in our world. Every business, every family, every individual. I am writing this email from my home office, which, like many of you, has become the new normal. Video conferencing is now the go-to for client meetings, online-ordering is at an all-time high, and we…
Icebergs and Websites
Reading Time: 2 minutesLast month I had the pleasure of spending a few days in Newfoundland. One of the highlights of the trip was seeing a beautiful iceberg off the coast of Twillingate. This particular iceberg was estimated to be 150 feet high. Of course, that was only the part we could see. The part we couldn’t see, the…
Backing Up Your WordPress Website
Reading Time: 5 minutesOne of the worst things that can happen to you as a business owner is having your website go down, or even worse, hacked. If this ever happens, one of the most important things that will help you get back online is a recent backup. That’s why it’s so important to have a strategic backup…
Using Whitespace In Your Website
Reading Time: 3 minutesWhitespace has often been used as an effective marketing and design strategy. In this article, we’ll talk about whitespace and how it can be used in your website. What is Whitespace? Whitespace, or negative space, is the space between elements on a page. It can be the space surrounding website graphics, the space between blocks of…
New Year’s Website Cleanup
Reading Time: 3 minutes January has always been the time when we look at changing things up. We make New Year’s resolutions, maybe decide to start eating better, get a bit more exercise, or, as business owners, looking at what we can change in our business to make it more profitable and efficient. One thing that we should…
The Pridham Group Wins Two Awards
Reading Time: 2 minutesWe’re pretty pumped today at The Pridham Group. We were just notified that we are being honoured with two Vega Digital Awards for our website designs. Each year, Vega Digital Awards recognizes and honours the outstanding performance, talent and effort of the best digital and creative professionals, web developers, web designers and web agencies around…
New Website Launched For The Imperial Theatre
Reading Time: < 1 minuteWe are super excited to announce the launch of the new website for the Imperial Theatre in conjunction with their 25th anniversary. In collaboration with Bruce Wright of Wright Advertising and Marketing, The Pridham Group rebuilt the Imperial Theatre website from the ground up, with a brand new look. Custom programming not only allows events to…