The 5 W’s (and H) of Social Media

By thepridhamgroup | December 2, 2015

If you are a business owner, you no doubt understand that Social Media must be an integral part of your overall marketing strategy. The actual execution of an effective Social Media plan, however, can often be confusing. To simplify this, let’s use the 5 W’s (and H) to look at Social Media.

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Are You Using Pinned Tweets?

By thepridhamgroup | November 19, 2015

If you’ve been using Social Media for any length of time, you may know that Twitter allows you to pin a Tweet – in other words, you can specify a post that will stay at the top of your Twitter timeline. This is good news for anyone using Twitter as part of their overall marketing…

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3 Easy Ways To Pump Up Your Facebook Page

By thepridhamgroup | October 8, 2015

If you are in business, using a Facebook Page to reach your customers is a given. With over 950 million users on Facebook every day, this is a market you cannot ignore. However, just having a Facebook Page is not enough – in order for your Facebook Page to give you the biggest bang for your buck, there are…

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Are You Using Hashtags For Business?

By thepridhamgroup | October 6, 2015

Love ’em or hate ’em, it’s pretty clear hashtags are going to be around for awhile. What used to be, and still is, the pound sign (#), is now a symbol that is used on social media platforms to make it easier for users to find and contribute to messages relating to particular themes and…

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New Website Launched For Dunhams Run

By thepridhamgroup | June 15, 2015

Have you checked out the new website we recently created for Dunhams Run Estate Winery?     It was awesome working with Tony Rickett and Macey and building a clean, yet informative website for his winery. We were lucky enough to be able to use some of the photos that Tony had taken of the vineyard…

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Google Expands Mobile-Friendliness As A Ranking Signal

By thepridhamgroup | March 16, 2015

What used to be a “nice to have” has now become a “must have”, especially when it comes to Google and your website. Google has officially stated that, starting April 21st, they will be “expanding our use of mobile-friendliness as a ranking signal”.

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Some Common WordPress Terms Explained – Part 2

By thepridhamgroup | February 28, 2015

Yesterday I explained some of the common terms you might see when hosting a WordPress website. Today, I will delve a little deeper into this, looking at URLs and Permalinks. Let’s continue … URL – URL is an acronym for Uniform Resource Locator. Every page on the Internet has a unique “address”, known as its URL. When you add links to…

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We’re On The Hunt For An Amazing Designer

By thepridhamgroup | February 27, 2015

Do you dream in RGB? Do you see the world in perfect pixels? Do you lust after perfection? Do you get tingles when someone mentions responsive web design? We are on the hunt for a website designer extraordinaire for contract-based work, someone that we can build a long-term relationship with. We’re not all that big on boring resumes.  We prefer the creative types…

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Some Common WordPress Terms Explained – Part 1

By thepridhamgroup | February 27, 2015

If you have a WordPress website, you no doubt have heard a lot of terms and acronyms. If you are a techie, these terms are just part of everyday life. But, for the non-techie, it’s sometimes hard to keep it all straight. Here are some of the most often used phrases and terms you will hear…

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Embedding A Twitter Feed On Your Website – Should You Do It?

By thepridhamgroup | February 24, 2015

If you’ve been reading my blog, you know I am a fan of Twitter. Twitter is a great place to connect, share information, and build relationships. You have no doubt seen websites that have their Twitter feed embedded in their website, generally in the footer or sidebar. It’s fairly easy to do, but should you do it?…

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