Mark's Blog

Monday Morning Marketing Moment #3

By Mark Pridham | March 7, 2016

Reading Time: 3 minutesWelcome to our “Monday Morning Marketing Moment”. This is the third in a series of short blog posts that center around digital marketing. Today we will be talking about Facebook Business Pages, or, more specifically, why they can’t take the place of a website.

5 Ways To Make Your Blog More Interesting

By Mark Pridham | March 3, 2016

Reading Time: 3 minutesLet’s face it. For most of us, business blogging is hard. I know it is for me. Coming up with new ideas, doing the research, and then doing the actual writing are all big pieces of it. It takes time, patience, strategy, consistency and perseverance.

Monday Morning Marketing Moment #2

By Mark Pridham | February 29, 2016

Reading Time: 3 minutesWelcome to our “Monday Morning Marketing Moment”. This is the second in a series of short blog posts that center around digital marketing. Today we will be talking about promoting your website.

Monday Morning Marketing Moment #1

By Mark Pridham | February 22, 2016

Reading Time: 2 minutesWelcome to our first “Monday Morning Marketing Moment”. This is the first in a series of short blog posts that center around digital marketing. Today I’m going to pass on a tip that I learned from Kim Garst of Boom Social, and this is something that I have actually just started doing myself.

Social Media and Search Engine Rankings

By Mark Pridham | February 17, 2016

Reading Time: 2 minutesWhenever I discuss website design with my clients, I always stress the importance of including Social Media in their overall marketing plan. In fact, the effect that Social Media has on Search Engine Rankings is often very much misunderstood. Everyone knows how important it is for a business to have a website, yet not everyone understands how important Social…

New Website Launched For Amazeatorium

By Mark Pridham | February 5, 2016

Reading Time: < 1 minuteHaving worked with the wonderful people at Touchstone Academy on a previous website, we were very excited to partner with them to produce a website for the Amazeatorium, a fun-filled interactive event that takes place in Saint John, New Brunswick.

The 5 W’s (and H) of Social Media

By Mark Pridham | December 2, 2015

Reading Time: 3 minutesIf you are a business owner, you no doubt understand that Social Media must be an integral part of your overall marketing strategy. The actual execution of an effective Social Media plan, however, can often be confusing. To simplify this, let’s use the 5 W’s (and H) to look at Social Media.

Are You Using Pinned Tweets?

By Mark Pridham | November 19, 2015

Reading Time: 3 minutesIf you’ve been using Social Media for any length of time, you may know that Twitter allows you to pin a Tweet – in other words, you can specify a post that will stay at the top of your Twitter timeline. This is good news for anyone using Twitter as part of their overall marketing…

3 Easy Ways To Pump Up Your Facebook Page

By Mark Pridham | October 8, 2015

Reading Time: 3 minutesIf you are in business, using a Facebook Page to reach your customers is a given. With over 950 million users on Facebook every day, this is a market you cannot ignore. However, just having a Facebook Page is not enough – in order for your Facebook Page to give you the biggest bang for your buck, there are…

Are You Using Hashtags For Business?

By Mark Pridham | October 6, 2015

Reading Time: 3 minutesLove ’em or hate ’em, it’s pretty clear hashtags are going to be around for awhile. What used to be, and still is, the pound sign (#), is now a symbol that is used on social media platforms to make it easier for users to find and contribute to messages relating to particular themes and…