The Brief
Kingsbrae Garden is a renowned 27-acre garden in St. Andrews, New Brunswick, showcasing over 2,500 species of perennials along with a wide variety of trees, shrubs, and themed garden areas. As one of Atlantic Canada’s top tourist destinations, Kingsbrae Garden needed a modern website that reflected its reputation for beauty and tranquility while offering visitors a seamless and informative experience online.
Their previous website had become outdated and was no longer effectively supporting their seasonal promotions, special events, or growing visitor base. The team at Kingsbrae Garden approached The Pridham Group to design and develop a new website that would feel fresh and inspiring without straying from their established brand identity.
Our Solution
We designed and developed a custom WordPress website for Kingsbrae Garden that delivered an elevated, intuitive experience while staying true to their existing branding. The new site was built to be mobile-friendly, accessible, and easy for staff to update, with a layout that puts key visitor information front and center.
Key features included:
- A modern, responsive design using Kingsbrae Garden’s existing visual identity
- Clear, intuitive navigation to help users find hours, ticket info, directions, and events quickly
- Integration of high-impact photography to highlight the garden’s beauty
- Blog functionality to share seasonal updates and news
- Social media integration to extend reach and encourage engagement
- Embedded video and media to enrich the storytelling
- On-page SEO and performance optimization to improve search visibility
- Google Analytics setup to track visitor behavior and site performance
- Strategic calls-to-action to support visits, donations, and community involvement
The Result
The new website has become a central hub for Kingsbrae Garden’s online presence. With a fresh design that aligns with their established brand, the site offers visitors a smooth and inspiring journey from discovery to planning a visit.
Since it’s launch, Kingsbrae Garden has enjoyed:
- A more professional and polished web presence
- Increased ease of use for both staff and visitors
- Improved mobile performance and accessibility
- Enhanced visibility in search results
- A better platform for promoting events, ticket sales, and special announcements
The website continues to serve as a powerful communications tool for the organization, supporting its role as a must-visit destination in Atlantic Canada.
Website Care
As part of their Website Care Plan, we look after their website hosting as well as making sure their website is safe and secure by ensuring their WordPress application and WordPress plugins are always kept up to date.
Their Care Plan also includes security measures such as Login Protection, SPAM Protection, 24/7 Uptime Monitoring, Daily Off-Site Website Backups, protection against Brute Force Attacks, and regular Malware Scans.
It also includes Monthly Website Reports that let the client know exactly what we did (and when) to protect their website, as well as outlining any requested design or programming updates that we performed on their website.
If you are interested in having a custom website designed and developed, please reach out to us. We'd be happy to set up a free consultation to discuss your requirements.