The Importance Alt Text for Website Accessibility and SEO

Woman accessing a website using a braille keyboard

Imagine a world where certain individuals couldn’t experience the beauty and utility of your website in its full glory. Sounds unfair, doesn’t it? Enter alt text, the unsung hero of web accessibility. Short for “alternative text,” alt text is a description added to images on a webpage, serving as an audio alternative that can be…

10 Essentials For A Service-Based Business Website

Shaking Hands

In an increasingly digital age, your service-based business website acts as the public face of your company. It’s often the first point of contact for potential customers, setting the tone for the interaction they’ll have with your business. And here’s the crux of it – your website isn’t just about beautiful design; it’s about function,…

New Year’s Website Cleanup

New Years Website Cleanup

  January has always been the time when we look at changing things up. We make New Year’s resolutions, maybe decide to start eating better, get a bit more exercise, or, as business owners, looking at what we can change in our business to make it more profitable and efficient. One thing that we should…

Monday Morning Marketing Moment #1

Welcome to our first “Monday Morning Marketing Moment”. This is the first in a series of short blog posts that center around digital marketing. Today I’m going to pass on a tip that I learned from Kim Garst of Boom Social, and this is something that I have actually just started doing myself.

Working With Images In WordPress

Working with a new Content Management System can be daunting at first. WordPress is one of the easiest platforms we have worked with from a client viewpoint, but even WordPress has it’s quirks. This is the first in a series of articles about working with WordPress.